TLDR;
This YouTube video by Anthony Eclipse discusses how to create a profitable supplement drop shipping store in 2026 using AI and strategic methods. It covers product research, store building, ad creation, and scaling strategies.
- Supplements are a great opportunity for drop shipping due to recurring subscriptions and the ability to build a real brand.
- AI tools can assist with product selection, store design, and ad creation.
- The video provides both free and paid methods for product research, focusing on identifying supplements that solve specific problems.
- A custom Shopify theme and various apps are used to create a branded store experience.
- The video demonstrates launching and analysing ads on both TikTok and Meta, providing insights into profitability and scaling.
Introduction: The Supplement Opportunity in 2026 [0:00]
In 2026, the focus for drop shipping is on supplements, which allow for building a real brand with recurring subscriptions, creating a valuable and sellable asset. AI is used to identify profitable supplements, build branded stores, and generate ad creatives. White labelling products enhances the brand image, moving away from the typical drop shipping store model.
Product Research: Using Cal Data and TikTok [1:03]
Two methods for product research are presented: a data-driven approach using Cal Data and a free method using TikTok. Cal Data identifies trending products on TikTok Shop, showing revenue and units sold. The key is to filter for nutrition and wellness products, focusing on supplements. While avoiding patented products, the goal is to find similar, sourceable products on AliExpress with slightly different packaging to avoid legal issues. Watching TikTok videos helps understand the pain points and benefits of these products. For a free method, browse the TikTok Shop app, find supplements, and search for them on AliExpress.
Building a Shopify Store with AI [8:02]
The video guides viewers through setting up a Shopify store for $1 for the first three months, using a provided link for support. It emphasises the importance of focused work without distractions. The basic Shopify plan is recommended initially. AutoDS is used as a supplier, offering a 30-day trial. The process involves adding a product from AliExpress to the store and customising the store's appearance.
Branding and Customisation with a Pre-Built Theme [10:51]
The video explains how to brand the store using a pre-built theme available in the Ecom Mafia Discord, which offers a 7-day free trial. The theme is uploaded to Shopify and customised with text generated by Chat GPT. This includes updating icon benefits, testimonials, and product descriptions. The process involves copying and pasting text into the theme editor, adjusting emojis, and formatting for mobile view.
Finalising Store Design and Installing Apps [20:17]
The tutorial details customising the store's colours to match the product photos, using Google Gemini and Chat GPT to generate additional product images. Apps like Bucks Currency Converter Classic, Kaching Bundles, and Kaching Subscriptions are installed to enhance functionality. Kaching Bundles is used to create quantity breaks with discounts and a countdown timer to encourage purchases. Kaching Subscriptions is set up to offer a 10% discount for monthly subscriptions.
Store Settings and Domain Purchase [36:51]
The video covers essential store settings, including purchasing a domain name using AI-generated prompts and creating a simple logo. Email forwarding is set up, and Shopify Payments is configured. The checkout process is customised with the logo and brand colours. Shipping rates are set up for both the USA and the rest of the world, with free shipping offered for orders over $60. Customer notifications are customised with the store's logo, and privacy policies are updated.
Creating Essential Pages and Launching Ads [44:31]
A track order page is created, and the main and footer menus are customised. The final store design is reviewed, highlighting the branded product photos, bundles, and subscription options. The video then transitions to launching ads on TikTok and Meta, explaining how to prepare ad creatives by repurposing videos from Cal Data. The importance of using proven, high-performing videos is emphasised.
Launching TikTok Ads [49:16]
The process of installing the TikTok app on Shopify and connecting a business account is outlined. A sales campaign is created with a $50 daily budget, targeting the USA with 18+ demographics. Placements are limited to TikTok, and commenting, downloading, and video sharing are disabled. Three ad creatives are uploaded, each with a headline from the website and a link to the product page.
Setting Up Meta Ads [54:59]
The steps for installing the Facebook and Instagram app on Shopify and creating a Facebook page for the store are detailed. A Facebook business manager is created, and an ad account is set up. The pixel is connected to the ad account, and a sales campaign is created with a $50 daily budget. The target audience includes the United Kingdom, United States, Australia, and Canada. Placements are edited to disable threads, and three ad creatives are uploaded with primary text, headlines, and descriptions generated by Chat GPT.
Analysing Ad Performance and Scaling [1:04:57]
After two days, the ad performance is analysed. On TikTok, one ad showed promise with a $12 cost per purchase, generating $39.95 in revenue. The other two ads were disabled due to poor performance. On Meta, Creative 2 had a $16 cost per purchase, while Creative 1 had a $34 cost per purchase. Meta ads showed more volume and potential for profitability. The video concludes by letting the ads run for another 2-3 days to gather more data.
Final Results and Scaling Strategies [7:41]
After three more days, the results are reviewed. TikTok ads were disabled due to a lack of profitable purchases. Meta ads showed more promise, with Creative One being profitable at $26 per purchase. The overall Meta campaign generated $231 in revenue with a $100 ad spend. The video concludes by recommending increasing the budget on Meta and duplicating successful ads. The Ecom Mafia Discord and a one-on-one mentorship program are offered for further learning and scaling.
